Inspired by our love for own dogs we created Bone Idol Dog Food.

It's a high quality complete dry dog food, with human grade ingredients. Best of all? Free Delivery


A selection of food ranges to suit your pet.


Adult dog food, a fabulous choice for all adult dogs

Big Bite, Bigger biscuits for bigger dogs

Small Bite, small breed for the little one in your life

Puppy ranges to ensure your new family member gets the best start

Light and Senior foods for those needing a little extra care


Bone Idol launched its own dog food in Brighton 2016 from our flagship shop. We've had such a great response that we have launched our amazing range online ensuring dogs throughout the UK can be healthy, happy & fabulous.

High quality, fully traceable and fresh ingredients made in state-of-the-art kitchens means you can feed your dog a meal you can trust.

The process locks in the nutritional levels and produces a highly digestible complete meal for your dogs.


Bone Idol Dog Food - Always balanced and complete.

A quality food you can trust. It's In the Bag and It's in their wag!  

Love cute dogs?
So do we, follow our Instagram to see how much!